Thursday 15 December 2016

Brochure and its Types.



Brochure:-
Definition;
                         (A brochure is an informative paper document (often also used for advertising), that can be folded into a template, pamphlet or leaflet.)
·          Purpose of brochure:
 Brochures are advertising pieces mainly used to introduce a company or organization and inform about products or services to a target audience.
·       Distribution:
Brochures are distributed by radio, handed out personally or placed in brochure racks. They may be considered as grey literature. They are usually present near tourist attractions.
·   Printing:-
                              Brochures are often printed using four-color process on thick, glossy paper to give an initial impression of quality. Businesses may print small quantities of brochures on a computer printer or on a digital printer, but offset printing turns out higher quantities for less cost.
Compared with a flyer, a brochure usually uses higher-quality paper, more color, and is folded.
Types of brochures:-

1; Bi-Fold Brochures
2; Tri-Fold Brochures.

3; Flayers.
4; Multi-Page Bi-Folds / Booklets / Catalogs
A.K.A. 8-Age, 12-Page Bi-Folds, Etc

.5: Double Gate Fold Brochures.
                        

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